Beanstock Media is the world’s first Publisher Trading Desk. With our Helix™ platform, we offer a cloud based yield management system that aggregates demand from every available source simultaneously to ensure maximum yield for our publishers.
Beanstock Media was created by industry veterans who get it. In recent years there has been an explosion of technological advances in display advertising, but almost none of it has been focused on the publishing side. From the start, Beanstock Media’s goal has been to develop tools and services to make publishers more money and provide human value without human overhead. With our approach, our clients are laughing all the way to the bank.
The Publisher Trading Desk (PTD) approach brings the demand side level of optimization to the supply side. Helix™ exposes each impression to as many demand sources as possible through a parallel auction and looks for the highest bidder in real time, not pre-determined averages.
Unlike other players in the space, we aren’t tied to just exchanges. We work with all demand sources, managed and programmatic alike to guarantee our publishers the maximum yield on every single impression.
Beanstock Media represents over 400 quality publishers including several comScore top 50 sites exclusively, representing unique, hard-to-reach audiences in the USA and around the globe.