Web Capture
Yahoo!
Description: Ad Takes over the page
Ad Unit Size: Variable
Animation Length: 15 seconds
Web Capture
Ford
Description: The ad takes over the page
Ad Unit Size: Variable
Animation Length: 15 seconds
Sidekick
Victoria's Secret
Description: The entire page is pushed over to the side
Ad Unit Size: 300x250, 300x600, 970x250
Animation Length: 30 seconds
Synced Unit
Waitrose
Description: Two separate ad units coordinate video or animation content
Ad Unit Size: Variable
Animation Length: 30 seconds
Page Takeover
Dunkin Donuts
Description: The ad interacts with content and design elements of the web page
Ad Unit Size: Variable
Animation Length: 15 seconds
Bricklayer
AutoTrader
Description: The ad climbs up from the bottom of the page
Ad Unit Size: 970 x 250
Animation Length: 8 seconds